Jordan Bentley’s Hypland Taps Xavier Wulf for an Initial D Anime Streetwear Collab

Hypland’s rise is rooted in the vision of founder Jordan Bentley, who started the brand as a teenager in Los Angeles by turning his love for anime, gaming and streetwear into something real for fans, who never saw themselves reflected in fashion.

What began with hand-printed tees evolved into a global streetwear brand built on official licenses, experiential drops and community-first thinking, earning Bentley a spot on Forbes 30 Under 30 along the way.

His mission has stayed consistent: elevate anime culture through high-quality design while creating spaces, moments, and products that feel authentic to the people who live the culture, not just consume it.

That vision comes to life through Hypland’s collaboration with Initial D, a legendary manga and anime that helped define global drift and street-racing culture. Although it is nostalgic, Initial D has grown into a cultural cornerstone that shaped how generations connect anime, cars, music and identity.

Pairing that legacy with Hypland’s streetwear language bridges eras, turning a cult classic into wearable culture. It’s the kind of collaboration that doesn’t feel forced because it’s rooted in genuine fandom, which is an idea that Bentley and the Hypland team consistently prioritize.

The cultural moment expands even further through the involvement of Xavier Wulf, an artist whose music, aesthetic and lifestyle align naturally with Initial D’s late-night, underground energy. Wulf’s connection to car culture, anime, and independent artistry makes him a true cultural translator between worlds.

A fan meet-and-greet followed by a free concert isn’t just a marketing beat—it’s a community moment, rewarding fans with access, experience, and authenticity. These are the types of activations that turn collaborations into memories, not just merch.

At a time when trends are increasingly born in niche communities before hitting the mainstream, media coverage of underground and emerging markets has never been more important. Real culture starts with fans, scenes and subcultures that move quietly until they don’t.

Hypland’s ecosystem of anime, streetwear, music and live experiences is proof that true fandom lives at the intersections. When media platforms choose to spotlight these spaces, they document culture and help define where it’s headed next.